Logos can be an opening door to many clients if your logo is successful. By successful I mean that a person can glance at it and find the meaning of what the company is trying to be viewed as. There are three basic types of logos:
1. Iconic (Could be an regular or abstract shape)
2. Logo Type (only includes typography)
3. Combination Mark (includes a shape and typography)
That being said, I’ll show you a more specific type of logo that applies one of the principles of design,White space.White space can create clever-looking logos by using the negative space that surrounds the elements. In other words, white space can be the opposite space of the elements that creates the logo.
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